Increasing help-seeking and referrals for individuals at risk for suicide by decreasing stigma: The role of mass media.

This article reviews the research evidence on the impact of mass media awareness campaigns on reducing stigma and increasing help-seeking. The review will focus on both beneficial and iatrogenic effects of suicide preventive interventions using media campaigns to target the broad public. A further focus is on collaboration between public health professionals and news media in order to reduce the risk of copycat behavior and enhance help-seeking behavior. Examples of multilevel approaches that include both mass media interventions and individual-level approaches to reduce stigma and increase referrals are provided as well.

Contact us for a copy of this article, or view online at https://www.researchgate.net/publication/264863726_Increasing_Help-Seeking_and_Referrals_for_Individuals_at_Risk_for_Suicide_by_Decreasing_Stigma_The_Role_of_Mass_Media